The Power of Story
July 5, 2011 Comments »
“Story is important because it connects humanity. We listen, learn and grow from storytelling.” —Barbara Ponce, American Honda Motor Co., Inc.
In an ever-changing and crowded marketplace, story is the one unique element brands and organizations can use to differentiate themselves.
By telling compelling stories through film, companies like Hitachi, the Ritz-Carlton, and Honda are able to engage consumers and communicate with them in a more personal and powerful way.
Join the Jacksonville American Marketing Association (JAMA), for The Power of Story, a special half-day event focusing on why story is so critical.
Tuesday, July 12, 9 a.m. to 1 p.m.
Jacksonville Main Library Conference Center
303 N. Laura Street, Dowtwon
Speakers include Barbara A. Ponce, Manager of Corporate and Diversity Advertising, American Honda Motor Co., Inc., who led the production of the automaker’s “Dream the Impossible” documentary series; Producer and Filmmaker Natalie Halpern of Natalie Halpern Productions; and Certified Business Coach and Character Counts! in Jacksonville Executive Director Florence Haridan.
Click here for more information and to get tickets.
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Created to be a gathering place for the Jacksonville film community to read and post articles on film. We're building a strong independent film community in Jacksonville. In association with the 5 Points Theatre.
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Contributors
Natalie Halpern is passionate about cultivating a vibrant cultural community in Jacksonville, through independent film.
Alex Martinez spends his free time working on photography, short films and is a strong supporter of independent film.
Stacie Cregg is a theater major who reads books, drinks beer, and watches movies.
Tad Kellermann future director of groundbreaking, genre-redefining motion pictures.
